Here we go again. That time of year when you have to grab your employees’ attention long enough to explain why benefits matter and then help them make key choices about their health care—and their future.
And this year it might be a little more challenging. Or, a lot.
We’re delighted to announce the launch of MetLife’s 2010 Open Enrollment Toolbox, a free online resource for employers and brokers, which includes four of our PDF Tip Sheets along with videos and a podcast—all about effective benefits communication.
Is enrollment over at your organization? Have you heard what people think about your plan design? How confident were they in their decision-making? If you don’t have a direct dial to your employee population, Twitter has been buzzing with commentary.
We are right in the middle of open enrollment season and companies across the country are finalizing plan designs, signing off on communication materials and prepping employees to choose their benefits for 2010.
This year is feeling different for us and our clients. From the economy, to health care reform, to social media—lots of factors are influencing the employee mindset.
Why would a company invest so much in something that is as seemingly dry as benefits communication? It’s highly regulated. Often quite complex. And it’s not typically the first thing most people think of when they want to brand their organization and build employee relationships that stand the test of time. And yet, benefits communication also has the most potential reward of any HR communication. That’s why we at Benz Communications focus our energy on creating the kind of benefits communication employees find irresistible, and our clients love.